Seven months into the COVID-19 pandemic, social distancing and safety precautions are still top-of-mind for many restaurant guests. As a result, drive-thrus have proven to be a big advantage for those brands and restaurants that offer them. While installing a drive-thru might not be feasible for your restaurant, there are still lessons to learn from...
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HOW COVID-19 HAS CHANGED WHAT RESTAURANT GUESTS WANT
With the moving-target nature of a pandemic, we’ve all probably adjusted our behaviors or expectations once, twice, or twenty times over the past six months and restaurant guests are no exception. As you’re balancing how to best manage changes on your end, your customer is figuring out what they’re comfortable with and what they are...
4 Lessons From The Pizza Delivery Model Your Restaurant Kneads to Know
Even though earnings for many restaurants are falling by double-digit percentages right now, pizza delivery earnings are expected to be flat or even up. Why? Because they’re uniquely positioned to meet off-premise demand. But you don’t have to be in the pizza business to stay competitive during the pandemic. Instead, implement these four best practices...
IS YOUR RESTAURANT’S GOOGLE PRESENCE OPTIMIZED FOR COVID-19 RECOVERY?
As time ticks on, doors to restaurants are opening for indoor and outdoor dining state by state. We know that as a restaurant owner or manager, you have been spending countless hours cleaning, sanitizing and preparing to open. But have you been reaching diners who are hungrily searching the internet for what to eat? Consider...
Satisfying Comfort Food Cravings
While people continue to navigate their new normal, one constant has emerged in dining: Guests are craving comfort food now more than ever. Diners report having a hunger for comfort foods 25% more than before, and 40% of them are motivated to order because of that craving. Thinking of how you can seize on this...
MAKING THE MOST OF YOUR OUTDOOR DINING SPACE
According to Dataessential research, 47% of diners are willing to dine-in at a restaurant with outdoor or patio seating. So if you’re considering maximizing your restaurant’s capacity by expanding outdoors, now may be a good time to think about the logistics of your setup, safety measures and curb appeal. START WITH THE BASICS By expanding...
SIGNS OF THE TIMES? How to Help Diners Feel Safe with Signage
Despite all the challenges associated with reopening your restaurant’s dining room, there’s a reason to make the effort: people miss dining out. According to a QSR Magazine survey, 70% of respondents say that dining out would help them feel normal again. We’ve covered ways to bring customers back to the dining room, but another crucial...
EVOLVING YOUR MENU TO BE CONTACT-FREE
As restaurants continue to open their dining rooms, one staple of the sit-down experience may never look the same—the menu. Traditionally a high-touch surface for guests, menus of the handheld variety are being rethought to reduce the spread of germs and contact points at the table. Consider these ways to evolve your menu to make...
GETTING YOUR GUESTS TO DINE IN WITH CONFIDENCE
Moving forward, the dine-in experience will look very different for your team and your guests. So anticipating everyone’s concerns, needs and demands now will help your restaurant return to profitability sooner. If you’re ready to reopen, we’re ready to help you navigate the new normal with checklists and strategies that will prepare your operations for...
THE DIGITAL DINING STARTER GUIDE
Just because customers aren’t dining in, doesn’t mean they have to miss out on the dinners, happy hours and birthday parties of your restaurant. With the right menu and tech in-place, WiFi can be the new long table for sharing virtual dinner parties, cocktail classes and creative party-in-place experiences. From your kitchen to their dining...
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